Hello, my name is
Francesca Giannascoli
MsC in Marketing Metrics & Analytics
- francesca.giannascoli01@gmail.com
- +39 3245309342
About me
I am Francesca Giannascoli, a Master’s graduate in Marketing from Luiss Guido Carli University, where I graduated cum laude (110/110) with a specialization in Marketing Analytics and Metrics. Throughout my academic journey, I focused on business analytics, working on projects that applied quantitative tools to support strategic and commercial decision-making. My Master’s thesis explored the integration of machine learning and data-driven approaches to enhance sales force management and distribution networks.
Educational Background
I hold a Bachelor’s degree in Economics and Management and I am currently pursuing a Master’s degree in Marketing at Luiss Guido Carli University, with a specialization in Marketing Analytics and Metrics. My academic background has provided me with a solid foundation in economics and management principles, while allowing me to deepen my expertise in data analysis, business analytics, and their application to marketing strategies.
Over the past year, I have developed a strong passion for data analytics, a field I have further explored in my Master’s thesis, which focuses on the integration of machine learning and generative AI to enhance sales force management and commercial strategies.
Skills
My Experience
2024
Adalot Nteworks
Marketing
During my internship, I contributed to the development and launch of new products and services, managed client relationships, and curated promotional materials to enhance brand visibility. I was involved in defining and implementing targeted promotional strategies and conducted market analyses to identify growth opportunities. Additionally, I monitored and analyzed campaign results to optimize future performance.
2022
Eurofil s.r.l
ASSISTANT TO HR MANAGER
During my internship in Human Resources, I managed personnel, contributed to the development of HR policies, and assisted in planning workforce needs to align with the organization’s goals.